Quote:
Originally Posted by mwheeler27
Maybe this is upper deck's answer to everyone's hatred for redemptions.
Instead of inserting redemption cards that expire, they include a box top/wrapper redemption program where all the cards they couldn't/wouldn't put in the product will be given away at random from among all entries submitted, yet will expire years before their previous redemption card programs. 
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So you would agree that this isn't really that much different than redemptions. Judging by your response, you seem to believe this is worse because the deadline for redemptions is longer than this deadline. That may be true. However, the flip side is that with the box top program at least all of those cards end up going to collectors, right? IMO, that would seem preferable to UD doing whatever they want with the unredeemed cards (i.e. backdooring them).