Originally Posted by Dacubs
for thanksgiving it was about $175 value for $150 spot
for cyber monday promo #1 it was $195 value for $169 spot
so yes, this promo is only $10 more value per slot price instead of $25...
I guess my only comment is that gift cards would have more appeal to me than the pick your own cases, but oh well
I was referring to halloween where it was ~ $190 for a 130? 140? Spot.
Still, it shouldn't be a $ argument, it should be a % argument. Based on EV/spot cost:
Halloween was a 35.714% added value gamble
Thanksgiving was a 16.667% added value gamble
Cyber Monday was a 15.385% added value gamble
This promotion is a 4.5% added value gamble.
See what I mean? Not the same at all...