Do a promo for the soldiers over seas during the christmas holiday. If anyone has a family member or friend that is overseas during the holiday that is into the sport card collecting hobby. Submit a story about a special time you've spent together with that person collecting sport cards or a special christmas spent with that person. Provide proof that the person is really overseas during the holiday (I dont know how difficult that would be).
Then whoever wins, send a box of cards to the person who is overseas that cant be home for the holiday season. After all christmas is about giving so dont win for your behalf but for someone else. Bring a little bit of joy to a soldier who is spending this holiday season in the sand eating a MRE instead of sipping hot chocolate next to a christmas tree. Bring back a good memory for a man/woman who deserves nothing but the best of them.