Wow, I has to watch 1 case of this stuff and what I'm asking is where did this price point come from. There's no retail market, it doesn't sell anywhere and he admittedly had no idea what this product was about.
Personally I wouldn't feel right taking big money like this for a spot for something for a product I knew nothing about.
The worst thing is those Heroic Points, you don't even get a card, here's the link to the rules
Just looking at the first case, this was $650 or so a case?
Holy cow, the only exact card that can't be valued on ebay is the Longoria, but this is about $200 of product.
Mike Trout 2011 PSA 10 - On average sell for about $40-$50
Nolan Ryan "Don't Mess With Texas" BIN $99
Evan Longoria 2008 Upper Deck X RC BGS 10, none on ebay but card is $3 PSA can't sell for $20.
Ted Williams 1959 FLEER TED WILLIAMS #56 1955-2,000TH MAJOR LEAGUE HIT PSA 8++ CENTERED BIN $30