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Old 01-27-2013, 10:53 AM   #44 (permalink)
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Join Date: Jul 2007
Posts: 3,540

Originally Posted by mr10pin View Post
I will say this, I highly doubt there is a thousand sealed cases at either Target or Wal-Mart because I don't believe they buy direct
True. If someone is sitting on a pile of cases it could only be a retail distributor.

I thought they purchased through a third party merchandiser.

All the chains do is allocate space to a retail distributor they have a contract with and take a percentage of the distributor's total sales. The distributor is entirely responsible for ordering from Panini, stocking the shelves, and restocking & inventory control. Walmart etc. have nothing to do with cards or Panini.
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