Originally Posted by Spider-Fan
I may be over-simplifying things, but I assume that sales of this set is the number 1 driver as to whether or not a sequal will be green lit. I think of it like this... For Topps, MA:H was a success. From my perspective, every Target I go to has most of a retail box full of packs sitting in the trading card section. Its been well over a year since release. I don't see any GPK or WP released during the same approximate timeframe lying around. Anyway, that is a big reason I think the pre-sale is the larger factor verses end-consumer success.
You're probably right, but this is a very different animal, and the goal was to see if we could create a new franchise, so there's a lot of attention paid to "end-consumer success" (with talk like that, you could work in the business!).
That's why we've focused so hard on making this an awesome set. I know I'd love to do more of them. Heck of a lot of fun working on this one.