|03-02-2013, 02:12 PM||#1 (permalink)|
Join Date: Jan 2010
Gibraltar Trade Center Show
When we were asked to do a redemption for Motown Madness at the Gibraltar Trade Center Show this weekend, we were told that the once mighty card show was a shadow of itself with maybe one or two wax dealers.
Because of our loyal collector base in the Detroit/Windsor area, we committed to do the show. We stamped 1/1 on the game-used memorabilia card and the autograph cards in order to have about 300 redemption cards.
From the beginning of the show, we have been overwhelmed at the response. Box and case breakers swarmed our table, so much that the show promoters received complaints from our neighbors that the crowd was blocking their tables.
By 12:00 on Saturday it looked like we were going to run out of stamped 1/1 redemption cards.
That's good and bad. Good that the reaction to this product and this redemption was so positive and bad that some collectors who bought boxes with the intention of breaking them at the show, would be shutout.
At 12:00, I made the "executive" decision to offer collectors their choice of a 1/1 stamped redemption card (until they ran out) or a 1/10 unique memorabilia card that we would produce after the show and send to the collectors.
In that way, no one who wanted to break our product at the show would be disappointed. A perfect solution? No, but it was the best I could do under the circumstances.
Thank you to everyone attending the show and breaking Motown Madness, I am "blown away" by your response. Thank you to the staff at the Gibraltar Trade Center for your understanding and thank you to our staff member Dan Hurst who has been working his "buns" off at the show.